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Building beyond the game.

Athlete and Sport Marketing, Branding, and Public Relations

about fayevaughn sports

FayeVaughn SPORTS is the athlete and sport marketing, branding and public relations division of FayeVaughn. Created to tailor to our professional and collegiate athletes, coaches, and teams, Our team of experts has a wealth of experience in the sports industry, and we know what it takes to build and maintain a successful personal brand. Our primary goal is to create a solid foundation for current and future successes both in and out of our client's respective sport.  We provide a wide range of services aimed at serving each client by using specific optimizing strategies based on their goals and their industry. From increasing visibility to managing reputation, we have the skills and expertise to help your athletes achieve their goals. 

Utilizing your current brand positioning, we work to develop strategies and opportunities that leverage your brand, increase awareness and work towards the attainment of your desired goals (career and personal).  We work closely with your team to ensure that all efforts are cohesive.

What we Do

At FayeVaughn Sports, we are dedicated to helping professional and collegiate athletes achieve their goals by leveraging the power of marketing, branding, and public relations. Our team of experts has a wealth of experience in the sports industry, and we know what it takes to build and maintain a successful personal brand. Whether you are a professional athlete looking to increase your visibility, or a collegiate athlete preparing for the next level, we have the skills and expertise to help you succeed.

Our Services

  • Marketing, Branding, and Public Relations: We specialize in creating and executing comprehensive marketing and branding strategies that will help you to stand out in a crowded field. Our team of experts has a wealth of experience in the sports industry, and we know what it takes to build and maintain a successful personal brand. From increasing visibility to managing reputation, we have the skills and expertise to help your athletes achieve their goals and maintain a positive image.

  • Social Media Strategy and Management: In today's digital age, social media is an essential tool for building and maintaining a strong personal brand. Whether it's creating engaging content, managing online reputation, or developing a social media strategy, we have the skills and experience to help your athletes succeed.

  • Sponsorship negotiation: Securing sponsorships is a vital part of building a successful personal brand for any professional or collegiate athlete. We understand the importance of sponsorships and work with you to identify potential sponsors and negotiate favorable deals that will help you to achieve your goals.

  • Media Training: Dealing with the media is a crucial part of being a professional or collegiate athlete. We prepare athletes for media appearances. Whether it's a press conference, a television interview, or a print feature, we'll work with you to ensure that you are ready to handle any situation.

  • Customized strategy: Every athlete has different goals and desires. We take the time to understand our client's goals and aspirations, and we work closely with them and their team to create a customized strategy that helps them to achieve those goals. Whether it's leveraging their fanbase, securing a big endorsement, partnering with a brand, launching a business or nonprofit, or just being a loveable athlete, we'll help you to reach your full potential.

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