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FayeVaughn SPORTS is the athlete and sport marketing, branding and public relations division of FayeVaughn. Created to tailor to our professional and collegiate athletes, coaches, and teams, FayeVaughn SPORTS' primary goal is to create a solid foundation for current and future successes both in and out of our client's respective sport.  We provide a wide range of services aimed at serving each client by using specific optimizing strategies based on their goals and their industry. We look forward to helping you find your brand’s unique voice through the services offered below.

Utilizing your current brand positioning, we work to develop strategies and opportunities that leverage your brand, increase awareness and work towards the attainment of your desired goals (career and personal).  We work closely with your team to ensure that all efforts are cohesive.

Services include:

  • Marketing and endorsements

  • Public, Fan & Media Relations

  • Crisis, Reputation, and Perception Management

  • Post-Career Career Mapping, Building, and Management

  • Brand Curation

  • Event Planning and Management

  • Business Development

Group/Team Sessions, Trainings, and Workshops

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Professional Training

\\Building Value\\

We work with athletes at all stages on media training, presentation, social media usage, brand value, and more.  We operate under the ideology that a well-rounded athlete is of value to any organization he or she is a part of.  We suggest this training to collegiate programs, high school athletic programs, incoming draft classes, and professional teams.

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Maximizing Your Fanbase.

\\Career Leveraging\\

With the average career span for a professional athlete being about 10 years and 3.5 years for an NFL player, retirement in the early thirties says you've got a long life ahead and a solid plan is essential. We work with athletes to identify passion points, brand opportunities, and craft strategies on how to leverage their current position for current and post-career success.